Fleurop at the Swiss Dance Award Winterthur, 24 January 2026

On January 24, 2026, the Swiss Dance Award will celebrate the diversity of dance sport and bring together Switzerland's best dance couples and groups at the AXA ARENA. Sponsoring partner Fleurop will once again play a central role and help to make it an unforgettable evening.

On January 24, the AXA ARENA will become an electrifying dance stage

For all those who love dance, rousing music and fine food, the Swiss Dance Award offers a unique experience. Spectators can see the best Swiss dancers in action and can even take to the dance floor themselves during the breaks. The electrifying live music of the Dani Felber Band will get everyone in the mood, while VIP guests can enjoy an exquisitely prepared three-course meal at tables lovingly decorated with flowers. In the fan area, food boxes will offer a variety of catering options to ensure that everyone is well-fed.

More about the Event

Winners? Your vote decides

Spectators will experience a fascinating show reminiscent of formats like «Let’s Dance». The focus is on the experience, while the audience decides via live voting who takes home the Pair and Group Award. In addition, a panel nominates a lucky loser for the final, which adds to the excitement. As a special highlight, Nadja «Nadeschkin» Sieger returns to the stage: she evaluates the dance performances and shares humorous insights. She will also reveal a surprise that will be presented immediately after the final round.

Spectacular: large groups are competing for the first time

This year, the best dance couples and groups will once again compete in various styles, including Latin, standard, jazz dance, tap dance, hip-hop and rock 'n' roll. For the first time, large groups will also be competing, making the performances more impressive. The big screens are also new. They show every movement and every glance throughout the arena, making the show even more immersive. Experts will explain the finer points of their own category for each dance sport. What usually matters in competition, what would judges look for? The experts will rank the performances in the preliminary round. However, only the audience at the venue will vote. They will decide who advances to the final round and wins the awards.

Where people enjoy and celebrate, flowers are a must

As a sponsoring partner, Fleurop plays a crucial role in the festive design of the evening. The company not only takes care of decorating the tables of VIP guests with flowers during dinner, but also takes care of the floral design of the dance stage and reception. The winners of the couple or group awards will also receive beautiful bouquets symbolizing their outstanding achievements. And guests will get a small surprise to take home with them before they leave.

Swiss Dance Award & Fleurop – dance and nature hand in hand

Dance is a universal language that connects people from all cultures and conveys emotions that words often cannot express. Flowers also transmit moods and influence our perception in an emotional way. Fleurop enriches the Swiss Dance Award by touching the senses of the guests with flowers and celebrating the inspiring connection between dance and nature. This makes the evening an unforgettable celebration of encounters.