Fleurop at the Swiss Dance Award in Winterthur, 23 January 2027

On January 23, 2027, the Swiss Dance Award will celebrate the diversity of dance for the fifth time. Switzerland’s best dance couples and groups will compete against each other at the AXA ARENA. Fleurop is once again on board as a sponsoring partner and will contribute to the festive atmosphere of the evening with flowers.

On January 23, the AXA ARENA will become a dance stage

If you love dance, live music, and fine dining, you’re in for a special evening. Switzerland’s best dance couples and groups will compete against each other in seven different categories.

The audience will not only experience the show up close but will also become part of it: They’ll decide via live voting who wins the Pair Award and the Group Award.

After the awards show, the dance floor belongs to the guests. A live orchestra will accompany the audience dance. VIP guests will enjoy the evening at festively decorated tables, including a three-course meal. Various food boxes will be available in the fan area.

More about the Event

Advance ticket sales are now open

Who will win? The audience decides

At the Swiss Dance Award, victory or defeat isn’t decided by a traditional jury. The audience at the AXA ARENA votes live to determine which couples and groups advance to the finals and win the awards. Beforehand, dance experts explain what matters most in each dance style. They give the audience insight into technique, expression, and the unique characteristics of each discipline. However, voting is done exclusively by the guests in attendance.

Seven dance categories on one stage

In 2027, dance couples and groups will compete in the following categories:

Pair Award

Standard

Latin

Rock ’n’ Roll Pair

New Category – to be announced soon

Group Award

Jazz Dance

Tap Dance

Hip-Hop

Rock ’n’ Roll Ladies Formation

The nominees for the 2027 Swiss Dance Award will be announced later.

Where people celebrate, flowers are a must

Fleurop will once again provide the perfect floral setting in 2027. Flowers will adorn the tables of VIP guests, the reception area, and select areas around the dance floor. The winners will also receive a bouquet on stage. It symbolizes their achievement and a moment they’ve been working toward for a long time.

Swiss Dance Award & Fleurop: Emotions Without Many Words

Dance can inspire, surprise, and move people. Flowers can do that, too.

That’s why Fleurop and the Swiss Dance Award are such a perfect match: Both create moments that people don’t just see - they feel.

Swiss Dance Award
January 23, 2027 | AXA ARENA Winterthur
Get your tickets now