The Black Friday is from the USA. It takes place on the Friday after Thanksgiving, which is celebrated on the fourth Thursday of November.
Black Friday is considered the beginning of the Christmas shopping season. It is a retail sales event that focuses on discounts and is designed
to encourage shoppers to buy Christmas gifts not at the last minute. In Switzerland, Black Friday exists since 2015 and has become very popular.
There are many theories about the reason for the name.
One of them is that this day represents the point in the year when retailers begin to turn a profit, thus going from being «in the red» to being «in the black».
Since the Cyber Monday takes place on the following Monday, Fleurop occasionally turns Black Friday into a «Black Friday Weekend» and extends the attractive special offers until Cyber Monday. As these are only
communicated via newsletter, it is best to register immediately to benefit from them as well.
Register for the newsletter