In Switzerland, the YMCA youth organisation and the Salvation Army took
up Mother's Day as early as 1914 and 1917 respectively.
But since they only made the day known in their respective institutions,
they were not really successful. Nevertheless, they seem to have set something in motion.
Because in the late twenties there were first public appeals. These were signed by well-known personalities,
such as Juliette Musy, the wife of the then president of the Swiss Confederation.